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Defining Safe to Spend, Designing Its AI Recommendations

Research surfaced a recurring question people kept asking themselves, "after my bills, how much is actually mine to spend?" I shaped the core product direction, what the experience needed to show and how it should adapt, and led its prioritization into Project Mastiff. My design work carried through to Smart Actions, the AI-driven recommendation layer that responds once a user's Safe to Spend number is low.

Coming soon.

Full write-up in progress. Covers how the product direction took shape (what to show, how it should adapt, what got prioritized), and the design of Smart Actions: recommendation types, how they're triggered, and how they stay supportive rather than transactional.